Author: Jonathan Quah

Tinder and Marketing: What Companies Can Learn from the Dating App’s UI

Social interactions were re-invented with the creation of Facebook in 2004. In 2012, another app came along that changed the operations of romance – Tinder. Tinder was originally incubated in Hatch Labs, an incubator in New York City, and has grown tremendously since its launch. In 2014, the dating app boasted to register 10 million daily active users that generate up to a billion swipes per day. Moreover, as of 2017, the app is valued at about US$3 billion. So how did the Tinder user base proliferate so quickly? A key factor was its intuitive User Interface (UI) –...

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Hyperlocal Commerce is Disrupting E-Commerce 1.0 in India and China [Infographic]

Hyperlocal commerce is taking over the e-commerce industry in India and China. Asian consumers are used to their local neighbourhood stores, also called mom-and-pop shops. In India, for example, 96% of the commerce still happens there, mainly for trust related issues. This is why startups as well as large tech companies have invested a lot in hyperlocal commerce, a form of e-commerce which merges offline and online and allow deliveries to be done in minutes instead of days. The merger of physical and digital experience has proliferated especially into sizable markets such as that of China and India. The...

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What to remember from SXSW 2017? [Download Full Trends Report]

  South by Southwest (SXSW) is an annual film, music, interactive media and conference-packed festival launched in 1987 and held in Austin, Texas (US). It has become an important place for startups to gain momentum. Indeed, over 50% of attendees from organisations are key decision-making individuals, and 63% of attendees are looking for new business opportunities (2016 report). Startups vie for a chance to pitch at its annual Accelerator Pitch Competition.  Since 2009, SXSW Accelerator has showcased more than 300 startups and report that 63% of them went on to secure a combined $2.6 billion in funding, and that 13% have...

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SEAMLESS 2017 Singapore : Join Us at the Front of Payments, E-Commerce and Retail

Want to know more about the latest developments in Fintech? About the revolution going on in the digital commerce space? About how technology is going to change the way retailers reach out to consumers? These are the questions that Seamless 2017, one of the largest business conventions in Singapore, is promising visitors to answer this year. Seamless 2017 envisions itself as the event for the brave new world of commerce. With a focus on the payments, digital commerce and retail industries, Seamless is a conference for the exchange of ideas between business leaders and the formulation of new business...

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Hospitality in Asia : Hotels and Startups Are Reinventing Accommodation

Hospitality in Asia is about to be reinvented. What was once a market dominated by hotel conglomerates is now undergoing change with start-ups actively redefining the recipe for a satisfactory accommodation experience. Certainly, the revolutionary accommodation experience from Airbnb has paved the way for other enterprises that focus on hospitality in Asia. The region has also borne witness to the emergence of innovative yet localized models that cater to the Asian demographic such as Pandabed and OYO Rooms. For many, the term ‘shared economy’ is often associated with the start-up turned global budget accommodation platform Airbnb. The company harkened...

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